What Is “Normal,” Anyway? Using Long-Term Trends to Understand the Road Ahead
In this extraordinary time, social good organizations find themselves grappling with how to navigate an ever-changing landscape. Now that many of our tried-and-true tactics seem to be in the distant past, we find ourselves longing for calm and a new normal. But what if our notion of “normal” never really was what it seemed?
In this session, we will dive into the long-term trends that can help us better understand how philanthropy weathers change. Using data as our guide, we will uncover clues to illuminate our journey. You will hear how philanthropy performed during past economic downturns and natural disasters, providing necessary context as we shape a prosperous path forward.