Layer Cakes & Dashboards: Creating Fundraiser Insights using Blackbaud CRM
Fundraising & Relationship Management
This session is focused on how creating a low friction interface for end users to leverage the immense amount of data housed in Blackbaud CRM leads to strategic donor engagement.
Paul Wiklanski - University of Michigan
Arts & Cultural Organizations, Companies, Faith Communities, Foundations, Healthcare Organizations, Higher Education Institutions, Individual Change Agents, K-12 Schools, Nonprofit Organizations
Data Enrichment Services, Fundraising, Modeling & Prospect Research, Performance Analysis and Benchmarking
CEO/President, Consultant, Database Admin/IS Professional, Development/Advancement Staff, Director of Development/Advancement, IT
Intermediate: 1-3 years of experience with the topic/product: comfortable with basic functions; looking to dive deeper