The Kiltwalk: Scotland’s Powerful Fundraising Model and Event Series

The Kiltwalk has become one of the largest peer-to-peer campaigns in the UK and has become the second-fastest-growing event in the UK since 2016. So far, Kiltwalkers have raised £16.5 million and The Hunter Foundation has added £8.5 million. That’s a total of over £25 million in fundraising for over 2000 charities. Its first major virtual event raised £3 million, becoming the largest ever virtual event on JustGiving UK, followed by another in April 2021, raising an astonishing £4.1 million (plus the 50% top up from The Hunter Foundation).

Join us to learn how to organise, manage and grow a successful event series and how The Kiltwalk 50% donation top-up model has been the catalyst for change in the Scottish fundraising landscape.

Friday, October 15, 2021
10:00 AM - 10:30 AM (EDT)
Fundraising & Marketing
Organization Type (dont use)
Nonprofit Organizations
Job Type
Solution Focus
Fundraising, Peer-to-Peer Fundraising, Ticketing
Blackbaud Solutions
Blackbaud JustGiving®
Knowledge Level