Insights, Actions, and Lessons Learned: Takeaways from Collaborative Benchmarking

When organizations gather each year for donorCentrics collaborative benchmarking meetings, they review key changes across metrics such as revenue, new donors, and retention rates. But of equal importance to the data itself is the underlying "what" and "how" that is driving these trends. This session will focus on the key lessons and insights gleaned from some of the largest national direct marketing programs with an emphasis on how they weathered the effects of COVID-19.

Wednesday, October 13, 2021
1:30 PM - 2:15 PM (EDT)
Organization Type (dont use)
Faith Communities, Healthcare Organizations, Higher Education Institutions, K-12 Schools, Nonprofit Organizations, Arts & Cultural Organizations
Job Type
Development / Advancement
Solution Focus
Performance Analysis and Benchmarking
Blackbaud Solutions
Blackbaud Target Analytics®
Knowledge Level