Blackbaud Raiser's Edge NXT: Implementing an Email Welcome Series
Everyone likes to be welcomed when they join something new. Every organization should have an email welcome series to greet new constituents and new donors, but few do.
In this course, learn how to plan and create engaging email welcome series initiatives targeted to your supporters. Build email messages in line with your welcome series communication strategy. Then use workflows to design scheduled sequences of automated emails aimed at motivating and retaining your new constituents and donors.