Analytics, Implementation, Results - Fresh AIR for your organization
Monday, November 6, 2023, 12:00 AM - 11:59 PM
Whether your donor database is small or large, analytics will help you to identify the best giving prospects. Once you have this information, the next step is strategic implementation. Mary Murtala, Senior Managing Director of Development for National Parks Conservation Association, will address the strategies they employ to implement analytics and the measures they have employed to introduce internal analytics efforts to measure results.
1559122
Track
Data Intelligence
Breakout Session
Products
Gifts Insights and Prospect Research