Getting Creative With Fundraising Opportunities: How to Build Profitable New Events
As budgets for fiscal year 2021 were looking grim and our fundraising events taking major hits, we knew we needed to do something and different and decided to create a brand new event. That's when, Icecycle, an outdoor spinning event was launched. Set to be on ice during winter - and pandemic - in Buffalo, NY, we moved forward with a full plate of uncertainties (masks, lockdowns, etc.). Amazingly that first year we raised 0,000 with 400+ spinners. We just had our third event and raised over 0,000. Learn how we faced these challenges, pivoted toward creative and change, and as a result, succeeded in bringing a new, successful event to our portfolio!