The Keys to Donation Form Conversion: Design and Optimization


In this session, you'll learn how to create a donation form that converts visits into donations. We'll cover the six hallmarks of a high-converting nonprofit donation form and how you can modify your donation forms accordingly. We'll also define optimization and discuss strategies for making and testing small changes to your forms to best meet the needs of your donors. Finally, we'll share a case study where design and optimization had a real impact on conversions.

Products
Blackbaud Altru, Blackbaud CRM, Blackbaud Luminate Online, Blackbaud Merchant Services, Blackbaud Online Express, Blackbaud Raiser’s Edge NXT, Blackbaud Website Package, Recurring Gifts, Blackbaud Donation Forms
Session Type
Presented By