In 2024, Chariot and K2D Strategies launched the inaugural Nonprofit Donor-Advised Fund (DAF) Benchmark study with 20 leading organizations around the country, including Susan G. Komen. Through our comparative historical analysis of all individual giving at participating organizations over the past five to ten years, we unearthed the first-ever data insights on DAF donor behavior from the nonprofit perspective. We can finally answer questions like what’s working best to attract new DAF donors or convert existing donors to use their DAF if they have it? In this panel discussion, we share everyone’s top takeaways from the study, how participant organizations are acting on this new insight, and what’s next for fundraisers and DAFs.