Nicole Casta is a marketing leader and business strategist who has worked across media, energy, and tech sectors with a focus on social impact. She currently serves as Senior Director, Customer Marketing at EVERFI from Blackbaud. Nicole leads marketing strategy, and a team of experienced marketers, in collaborating with a multimillion-dollar portfolio of enterprise corporate customers who are invested in providing enhanced educational opportunities to public school students on financial literacy, career exploration, mental wellness, and other vital topics. Nicole is originally from New York, she’s a graduate of Wellesley College, and she currently lives in Portland, Oregon with her wife and their dog Birdie. As a 17-year PNW resident, she is happy to share secrets about the best restaurants, farmers markets, swimming spots, and waterproof gear.