Why recreate the wheel? We know what works on an online donation form – use it to your organization’s advantage! In this session, learn how to leverage Blackbaud’s experience and real-world research in your online form setup. Apply industry best practices to save time and effort and then track your form’s success.

Learning Objectives:

• Describe the value of optimized forms
• Build optimized donation form
• Process donations and track success

Suggested Prerequisites (Raiser’s Edge NXT courses):

• Fundamentals: Overview and Constituents
• Fundamentals: Gift Management
• Email