Building Holistic Corporate and Nonprofit Partnerships that Drive Maximum Impact
Join us for an enlightening session focused on creating unique partnerships that engage a corporation's multi-stakeholder audience to advance nonprofit missions. This session will feature a detailed case study from Bread Financial and Ruling Our eXperiences, Inc. (ROX), showcasing their successful holistic engagement strategy that has been able to help ROX grow their presence from 24 to 36 of the United States. Bread Financial and ROX have cultivated a multifaceted partnership that serves as a model for others. This collaboration includes significant funding, active board membership, and strategic visibility for ROX within Bread Financial’s ecosystem. Their efforts encompass a comprehensive cause marketing campaign, sponsorship of signature events, and educational presentations, ensuring ROX’s mission resonates with Bread Financial’s associates, clients, customers, and board members. The partnership has become engrained into the company culture and is commonly known amongst the 6,500 associates worldwide. In 2024 Bread Financial introduced ROX to their customer base through a cause marketing campaign raising $500,000 to support ROX’s mission. By examining the collaboration between Bread Financial and ROX, participants will understand how to leverage corporate resources and networks to amplify their nonprofit’s mission, create sustainable impact, and foster long-term relationships. This session promises valuable takeaways for both nonprofit staff and corporate social responsibility professionals aiming to forge impactful partnerships.