Eleonore Heinrichs is the Lead, Database and Reporting Analyst at the University of Manitoba, bringing more than 15 years of experience in higher education and nonprofit advancement. She leads data strategy and reporting initiatives that strengthen fundraising and donor engagement, with expertise in SQL, APIs, and automation to design dynamic segmentation systems that deliver more precise and effective outreach.

Committed to advancing the field, Eleonore contributed to the global Raiser’s Edge NXT community by presenting at Blackbaud DevDays, sharing practical strategies for data-driven fundraising and automation.

A 2025 Blackbaud Impact Awards – Rising Star finalist, she is recognized for transforming data into actionable insights that inform strategic decisions, strengthen donor relationships, and advance the mission of higher education.