You’ve got the money. You’ve built the application. Now you need to reach your applicants. Taking a page from CASE – let’s all share what works for reaching student applicants! Our scholarship programs work differently, but we all share the challenge of finding qualified applicants and motivating them to apply. In this panel, you will hear what’s worked for four institutions. We represent Community Colleges and Universities and between us we manage institution-wide scholarships, division-specific scholarships, institutional and foundation funding dollars, and even athletics scholarships. We’ll share ideas for marketing to applicants, including how we’ve leveraged Blackbaud Award Management™ to reach our intended student population. Come ready to hear what works for us and share what works for you! We hope that everyone (panelists included!) will leave the session with at least one new scholarship marketing/outreach idea to try!