Discover how BrightArrow brings every constituent communication into one connected experience inside Blackbaud. In this fast-paced, 20-minute session, attendees will see how schools and nonprofits can reach families through Blackbaud Education Management and engage donors through Raiser’s Edge NXT—using the same multi-channel platform for voice, text, email, push notifications, and two-way messaging. Two live demonstrations will show how Blackbaud single sign-on and real-time data synchronization eliminate manual exports, keep lists current, personalize outreach with constituent data, and return replies and preference updates to the system of record. The session will follow two practical scenarios: sending a timely school notification to families and building a coordinated year-end donor appeal across email, SMS, and voice. Attendees will leave with a clear understanding of how BrightArrow’s Blackbaud integrations can simplify communication workflows, improve responsiveness, support data accuracy, and create a more consistent experience for every audience their organization serves.