Timothy Cerato is a Digital Experience Leader and Assistant Vice President, CRM, within Information Services & Technology (IS&T) at Boston University. In this role, Tim leads enterprise CRM strategy with a focus on improving processes, outcomes, and constituent-facing digital experiences across advancement operations. He brings a strong track record of transformational work from prior leadership roles at the University of Arizona and Southern New Hampshire University, where he advanced scalable platforms and human-centered solutions. At Boston University, Tim is driving meaningful progress in how technology enables engagement, data integrity, and institutional effectiveness.