Artificial Intelligence: Fact vs. Science Fiction

There’s a lot of buzz around “machine learning” and “artificial intelligence” in the realm of fundraising, making it hard to differentiate between solutions that are truly innovative and those that are simply dressed up with a lot of marketing. In this session we’ll aim to separate the wheat from the chaff when it comes to “AI.” The goal is to equip you with questions to make evaluating solutions easier and more effective. We’ll also give you behind-the-scenes insight into how we craft predictions at Blackbaud to enable outcome-driving behaviors. Finally, we’ll review how we evaluate efficacy, an underutilized part of the feedback loop that strengthens our predictive suite.

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