Kathryn Hall began developing web-based applications in 1996, and in this capacity has worked with leading nonprofits as well as Fortune 500 ecommerce and telecommunications companies. Her current role as a product marketer at Blackbaud has her helping organizations understand new and emerging technology trends, and how to evaluate and master them. Previously, as a web producer, consultant and customer success manager at Blackbaud, she worked with hundreds of nonprofits, from international charities to local organizations, helping them optimize their use of software, analyze performance, and deploy best practice strategies. When not working, Kathryn enjoys virtual volunteering (as a fundraiser, what else?!), climbing tall buildings, bicycling the Midwest, and traveling the world.