Impact Track: Story Power! 4 Techniques That Help You Grow Major Gifts and Corporate Fundraising Income
3:15 PM - 3:55 PM
Monday, November 24, 2025
Most fundraisers agree that effective storytelling leads to increased results, but we’ve found that doing it in practice is not always easy. So what can you do to harness the amazing power of story to inspire generous giving?
Rob Woods is an award-winning trainer, author, and host of the popular Fundraising Bright Spots podcast. In this down to earth session he shares techniques that have helped fundraising teams to transform Major Donor and Corporate fundraising results. The session includes:
• The Most Common Pitfall that derails otherwise successful story telling (and how to avoid it.)
• The (replicable) tactic that one fundraiser used to grow fundraising by 240%.
• Three more practical techniques that make any pitch or proposal more persuasive.
Location
Presenters
Rob Woods - Bright Spot