
Darren Fowler
He/Him/His
Group Digital Development Director
He/Him/His
Group Digital Development Director
Cash for Kids UK
Bio
Darren Fowler is the Group Digital Director at Cash for Kids, where he sits on the senior leadership team and leads the Digital Services Team. The charity grants support to disadvantaged children and young people across the UK. Since 2012 he has been building a bespoke in-house fundraising platform called GivingIsEasy, the administrative ecosystem powering every digital donation made directly to Cash for Kids. Darren is currently working to transform the charity's CRM system and its approach to data-led fundraising. He is also a Cash for Kids board member, reviewing local and national applications for support, giving him a unique perspective on both sides of the giving landscape.
Sessions
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