Regular Giving Reimagined: Smart Strategies, Bold Ideas & Real Results

1:55 PM - 2:40 PM
Monday, November 10, 2025

Regular giving isn’t just a fundraising tactic—it’s the heartbeat of sustainable donor engagement. At Blackbaud, we crunched the numbers across our top 50 Australian customers and uncovered a powerful insight: 84% of newly acquired donors last year were regular givers. That’s not a trend—it’s a movement.

In this lively, insight-packed session, we’ll take you behind the scenes of the most successful regular giving programs in the country. You’ll learn what’s working, what’s evolving, and what’s next—from investment models that drive ROI to retention strategies that actually stick.

We’ll explore the metrics that matter, the experiments that paid off (and the ones that didn’t), and the bold new ideas shaping the future—like two-step onboarding, peer-to-peer conversion, and the growing role of AI-powered donor journeys.

And the best part? You’ll hear directly from the teams at National Heart Foundation and Vision Australia, who will share their journeys of launching, scaling, and optimising regular giving programs. Expect real stories, honest lessons, and practical takeaways you can apply immediately.

What You’ll Learn:

  • Retention and acquisition strategies that drive real growth
  • How to build a smart investment model and define your ROI
  • The key metrics to track—from early indicators to lifetime value
  • Fresh ideas like two-step programs and P2P conversion
  • How AI is transforming regular giving, with examples from the Blackbaud partner network
  • What worked (and what didn’t) in the past year—straight from the field

Why You Should Attend:

This isn’t a theory-heavy lecture—it’s a fast-paced, practical, and inspiring session designed for fundraisers who want to level up their regular giving game. Whether you're just starting out or managing a mature program, you'll walk away with:

  • Actionable strategies you can implement right away
  • Real-world insights from leading Australian charities
  • A peek into the future of donor engagement
  • And maybe even a few “aha!” moments that change how you think about regular giving

Fundraising leaders, donor engagement specialists, digital strategists, and anyone passionate about building lasting donor relationships – this session is for you.

Location/ Room
Cockle Bay 1
Products
Blackbaud CRM, Blackbaud Raiser’s Edge NXT®
Presenters