In today’s mission-driven world, data is more than just a resource, it’s a catalyst for impact. For organisations, the role of the Database Administrator (DBA) is evolving from a behind-the-scenes gatekeeper to a strategic game changer. This session explores how DBAs are central to enabling smarter fundraising, deeper community engagement, and more transparent reporting.

As AI and automation reshape the data landscape, DBAs must adapt to new tools and expectations. From cloud-based donor databases to predictive analytics for program outcomes, the future demands a blend of technical agility and mission alignment.

What You’ll Learn:

• How AI is transforming database management and the DBA toolkit; from automating donor segmentation to optimising outreach.
• Why cloud-native platforms and data integration are essential for scalability and collaboration.
• The growing importance of data privacy, compliance, and ethical stewardship.
• How DBAs can partner with program teams, fundraisers, and leadership to drive mission success.
• Why strategic thinking and versatility are now essential skills in increasingly insights and analytic focusing roles

Why you should attend:

Whether you're a seasoned DBA or just starting your journey, in this session you will hear insights from leading database administrators which will equip you with the insights and strategies to move from gatekeeper to game changer and lead the charge in a data-driven future.