Blackbaud CRM User Group & Innovation Workshop

1:30 PM - 3:00 PM
Tuesday, October 20, 2026

Building on the Day 1 conversations around data health, connected fundraising operations, supporter journeys and fundraising growth, this workshop focuses on how organisations are using Blackbaud CRM to strengthen performance, improve efficiency and create better supporter experiences.
 
We will explore what’s new, what’s coming next, and how organisations across the sector are using CRM, data and automation to enhance their processes.
 
From data health and system integration through to supporter journeys, reporting, automation and AI, you’ll hear directly from the customers, product specialists and partners about what’s working right now and where the biggest opportunities for innovation and growth exist.
 

WHAT TO EXPECT

  • A look at the local Blackbaud Pacific product roadmap, including upcoming functionality such as BBMS Direct Debit, Chart Widgets and more.
  • Customer driven discussions on data quality, governance and best practice, including practical examples of how organisations are building stronger foundations for reporting, fundraising and future innovation.
  • A deeper dive into data health, connected CRM and modern data practices and strategies for creating a more connected fundraising ecosystem.
  • Peer discussion, networking and practical knowledge sharing throughout the day.
  • Bring your questions - Your consultants, customer success and partners will all be in the room, and the most valuable conversations often come from your peers.

 
YOU’LL WALK AWAY WITH THREE THINGS

  • A clearer understanding of the Blackbaud Pacific CRM enhancements and the innovations becoming available over the next 12 months.
  • Practical ideas for improving data quality, supporter experiences, fundraising operations and reporting within your own organisation.
  • A stronger network with your peers across the industry, partners and Blackbaud experts who can support your organisation long after BBCON. 
Location/ Room
Room C3.4
Products
Blackbaud CRM
Presenters