Your income target went up. Your cost per donor went up faster. Somewhere in the middle sits an executive asking why the appeal came in under budget.

It's a familiar squeeze. Acquisition costs more than it did three years ago, donors are giving less often, more organisations are competing for the same attention and none of that has softened the expectation that income keeps climbing.

And yet some organisations are still growing. 

Not because they found an untapped channel or won a bigger budget, but because they made different choices. They stopped activity that no longer paid its way, moved money towards what was working while it was still working, and got comfortable deciding on partial information rather than waiting for certainty.

This session brings several of those organisations together to talk specifics: where their growth actually came from, what they cut and what that cost them internally, how they balanced this year's target against next year's pipeline, and the case they built to get leadership behind the shift.

If you're carrying a number you're not yet sure how to reach, start here.

WHAT YOU’LL LEARN  

• Where fundraising growth is coming from in today’s market
• How organisations are adapting channel mix, acquisition and investment strategy
• New approaches to reaching, engaging and converting supporters
• How leading teams balance short-term income pressure with long-term value
• Real examples of decisions that are helping organisations drive growth  

YOU’LL LEAVE WITH

• Practical ideas for driving fundraising growth in a challenging market
• A clearer understanding of which strategies are working right now
• Better tools for prioritising investment and channel decisions
• Real experiences from peers facing similar pressures
• Opportunities to adapt successful approaches within your own organisation    

WHO SHOULD ATTEND

• CEOs and Executive Directors
• Fundraising Directors
• Individual Giving and Regular Giving leaders
• Marketing and Digital Fundraising leads
• Advancement teams
• Anyone responsible for revenue growth, donor acquisition or supporter engagement