Paula Gething is Senior Manager, Fundraising & Philanthropy at Anglicare Victoria and is responsible for leading the organisation's fundraising strategy across philanthropy, partnerships, individual giving, gifts in wills, and digital fundraising. Paula is passionate about creating supporter experiences that build trust, deepen engagement, and drive long-term donor value. She is currently leading a significant digital fundraising transformation program, leveraging data and technology to improve supporter journeys, increase retention, and support sustainable growth.