Full Name
Samantha Wright
Job Title
Head of Media Planning
Organization/Company
REaD Group
Speaker Bio
With 19 years’ experience (7 at Board level) planning multi-channel marketing campaigns for clients, Sam's expertise ensures sustainable business growth through development and implementation of integrated cross-channel acquisition strategies to drive ROI and consumer action. She has worked with some of the UK's largest charities, as well as numerous smaller organisations, and is passionate about delivering acquisition and retention strategies that optimise every £1 spent.
Samantha Wright