Precision Over Volume: How Hebrew Union College Uses a Data-Driven Approach to Unlock Major and Planned Gifts—Even Globally
Hebrew Union College operates in a reality many institutions recognize: they have a highly concentrated revenue base, limited staffing resources, as well as the additional challenge of having a donor population that spans international borders.
During this session HUC and their analytics consultant will share how the institution has built a high‑confidence, data‑driven fundraising strategy that prioritizes major and planned giving with remarkable focus.
This session explores how HUC combines predictive modeling, internal indicators, wealth screening, and external international data sources to create a clear, actionable prospect prioritization framework—one that frontline fundraisers trust, use and even depend on. Attendees will see how HUC built its own “green‑flag” analytics system, integrating multiple data sources (including international wealth data), and how that has empowered major gift officers to focus on the prospects most likely to move the needle.
Rather than chasing volume, HUC demonstrates how precision fundraising can drive results.