With more than 20 years of successful fundraising, donor relations, and stewardship experience at Wesleyan University, Marcy Herlihy and Blackbaud Award Management and Blackbaud Stewardship Management super-user Russel Weskin will discuss how to create a “Virtuous Circle” that inspires existing donors and transforms donor-funded scholarship recipients into new donors after graduation. Learn about strategies for donor stewardship and cultivation that can elevate the department’s operations from fund stewardship to a complete donor-centric program focused on stewardship strategies, impact reporting, and donor engagement and recognition.