Full Name
Marcy Herlihy
Job Title
Solutions Consultant, Higher Education
Organization/Company
Blackbaud
Speaker Bio

With more than 20 years of successful fundraising, donor relations, and stewardship experience at Wesleyan University, Marcy Herlihy and Blackbaud Award Management and Blackbaud Stewardship Management super-user Russel Weskin will discuss how to create a “Virtuous Circle” that inspires existing donors and transforms donor-funded scholarship recipients into new donors after graduation. Learn about strategies for donor stewardship and cultivation that can elevate the department’s operations from fund stewardship to a complete donor-centric program focused on stewardship strategies, impact reporting, and donor engagement and recognition.

Marcy Herlihy